This piece was published on shopikon.com.
El Ingenio
Tucked away in the heart of the gothic quarter just a stone’s throw from La Rambla, El Ingenio has been trading festival-related goods for the people of Catalunya since 1838. Beyond the cacophony of puppets, poi, gargantuan festival heads, Carnaval masks and joke-shop paraphernalia lies a family-business spanning generations, with a passion for tradition and the timeless art of entertainment.
El Ingenio
Tucked away in the heart of the gothic quarter just a stone’s throw from La Rambla, El Ingenio has been trading festival-related goods for the people of Catalunya since 1838. Beyond the cacophony of puppets, poi, gargantuan festival heads, Carnaval masks and joke-shop paraphernalia lies a family-business spanning generations, with a passion for tradition and the timeless art of entertainment.
Rosa Cardona is part of this lineage and the driving force behind the wall-to-wall artisan products that continue to be crafted by hand in a hidden workshop at the back of the premises. “We have seen generations pass through these doors: children come for toys and years later return with their own children. There is a lovely atmosphere in the shop because people come to enjoy themselves, to find a piece of nostalgia... it’s as simple as that.” Over the years, the family has counted the likes of Salvador Dalí and the Cirque du Soleil as clients and the Catalan artist Joan Brossa found inspiration in El Ingenio, famously calling it “poesía visual,” visual poetry. It is easy to see why. There is an undeniably magical presence about El Ingenio that even the most hardened adult would find difficult not to feel.
C/Rauric 6, Barcelona
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